Mobile Money in Cote d'Ivoire - A Turnaround Story

  • Program + Learning
You may need to log in to continue. Access the full database results and its details.
Title
Mobile Money in Cote d'Ivoire - A Turnaround Story
Author
Claire Pénicaud
Year
2014
Abstract
This case study explores the story of mobile money in Côte d’Ivoire demonstrating that mobile money can be successful even in markets where it struggled initially, and that it is possible for a slow-growing mobile money service to become a sprinter. This case study was initially published as part of MMU 2013 State of the Industry report on Mobile Financial Services.
Resource Subject
  • Mobile Money
Keywords/Access Points
mobile money providers; post-election crisis; public distrust; economic recovery
Geographic Locations
  • West Africa
Language
  • English
Archival Record ID
MFA.2024.1811