Innovative Inclusion - How Telesom ZAAD Brought Mobile Money to Somaliland

  • Program + Learning
You may need to log in to continue. Access the full database results and its details.
Title
Innovative Inclusion - How Telesom ZAAD Brought Mobile Money to Somaliland
Author
Claire Pénicaud; Fionán McGrat
Year
2013
Publication/Event Date
June 21 2013
Abstract
This case study details the success of mobile network operator (MNO) Telesom ZAAD, the country’s first mobile money service, and the factors underlying this success.
Keywords/Access Points
mobile money ecosystem; distribution strategy; subscriber base; transaction volumes; cash replacement tool;
Geographic Locations
  • Somalia
Language
  • English
Special Collections
  • Knowledge Exchange Resources
Archival Record ID
MFA.2024.1571